Who we are

Hi, I’m Lauren Estes founder of Allegiant Financial Planning, LLC and a native Memphian. I started Allegiant with one goal in mind - to make financial planning more accessible, without account minimums or hidden agendas. As a Certified Financial Planner™, I’m here to help you make informed decisions and offer recommendations that are always in your best interest.

At Allegiant, we’re completely independent. That means no quotas or sales gimmicks. We have no ties to any specific insurance companies, money managers, or proprietary products. The focus stays where it belongs - on you, your goals, and your future.

While I’m the owner of Allegiant, I’m not doing this work alone. I collaborate with a trusted network of professionals. I am always happy to work with your attorneys or accountants, CPAs, etc. as we make the support system you want.

Outside of financial planning, I’m a creative - an artist and I work with copper and silver, making jewelry and visual art. Art has been part of my life since childhood. I grew up in studios and galleries thanks to my dad, who is also an artist. It’s something I returned to seriously a few years ago, and it helps me stay balanced and grounded.

I currently serve on the board of Spay Memphis as Secretary. Memphis has an enormous unwanted pet population and we strive to change that. I have served on several boards over the years, including the Financial Planning Association of Greater Memphis, and Project Green Fork, and truly value giving back and helping others.

I also believe that everyone is creative in their own way, you just have to give yourself the chance to express it. At Allegiant, you’ll find thoughtful financial planning with room for your creativity, your values, and your vision for the future.

Estes Designs
Lauren Estes, CFP

Always in Your Corner
As a fiduciary, we’re committed to putting your best interests first. No sales pitches, no hidden agendas - just advice that’s right for you.

Confidence in Every Season
We help you create a plan that supports your lifestyle today and protects your future, so you can enjoy retirement without worrying about “what ifs.”

Clarity You Can Trust
We make the complex simple - explaining things like savings, investments, Social Security, Medicare, and how to create income in plain, easy-to-understand terms.

Straightforward & Transparent
You’ll always know what you’re paying, why we recommend something, and how it fits into your bigger picture.

A Partner for Life
Life is a journey and we’re here for every step - adjusting your plan as life changes, so you always feel supported and prepared.

Why Allegiant?

Contact us

Interested in working together? Send us a message and we will be in touch shortly. We can’t wait to hear from you!